Social strategy, lived in.
Experience in community management, audience research, creative direction, content planning, performance reporting, and campaign launches.
Social strategist / founder / Nashville, TN
I am Courtney Chauvenne, a social and content strategist with 14 years of experience creating the ideas, systems, and partnerships that give brands a real place in people's lives.
Experience in practice

My career has included agency, entertainment, consumer, and health-related work. I have led social strategy, influencer programs, online communities, content calendars, campaign launches, and the day-to-day systems that turn a strong idea into finished work.
I have worked directly with brands and influencers, so I understand both sides: what needs to perform, what needs to feel natural, and what deserves more time.
Experience in community management, audience research, creative direction, content planning, performance reporting, and campaign launches.
Grew social and customer experience work from a $44K project into a $700K+ annual contract at redpepper.
Helped shape CESAR's unpaid social strategy and influencer program for a campaign that turned online attention into an in-person experience.
Selected work
Selected public proof points from work supported across agency and brand roles. The links show campaign coverage or public-facing work, not individual bylines.
Princeton10 x Unity Consortium
Planned and managed social campaign work for a public-health initiative that generated 10 million impressions and 22,000 clicks in five days.
Mars Petcare x CESAR
Supported CESAR social channels and Restaurant Weekend by bringing influencer partners, content planning, and social strategy into one experience. The unpaid social strategy reached 4.5 million impressions.
redpepper x TVA EnergyRight
As Director of Social Media and Customer Experience at redpepper, Courtney grew the work from a $44K project to a $700K+ annual contract while leading strategy, planning, reporting, and work across teams.
Hulu, bohan, and COLLiDE Agency
Community management, audience research, content planning, influencer partnerships, promotional campaigns, photoshoots, and more than 200 pieces of brand content across entertainment, consumer, and agency work.
Now, in a new format
A custom travel planning studio built from the same experience: a great trip should be easy to enjoy, beautiful to share, and designed around the people taking it.
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